As you will see I didn't do very well last time. So I am starting again. I plan to use this slightly different from Twitter and Facebook, these will have alerts and last minute updates where as this Blog will give you the opportunity to comment and feedback on the website and issues related to the entertainment industry in Sydney. It will also be a source of ideas for those running events.
I will also, from time to time review events here.
So here goes!
Octobers tips for those listing on the website.
It is getting very busy with only Christmas just round the corner. Start advertising now for Christmas and the New Year, but build it up slowly. Start with any free advertising including email marketing in October. Towards the end of October increase advertising and steadily increase it until you are sold out. Always, start early with free advertising or cheaper online advertising, if you sell out just using these forms then why pay the big bucks when you don't need to?
Research has shown that regular advertising over a series of weeks is more effective than a one off ad.
When advertising give a call to action - do a give away, give the reader a reason to book or check out your website/ venue etc.
Good luck, if you need our help, advise drop me a line - pbird@whatsonsydney.com or post a reply to this blog!
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment